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An author’s guide in creating a marketing strategy

Congratulations: you’ve published a book! You’ve achieved something that’s pride of place on many people’s bucket lists. It’s tempting now to sit back and watch the sales come rolling in.

Unfortunately, it’s not quite as simple as that! Once you’ve managed to finish your book and celebrated seeing your name in print, the hard work of marketing your pride and joy begins in earnest.

Book contents:

Questions to answer before you start
Setting your objectives
What to include in your marketing strategy
Putting together your strategy

If you want to get a full breakdown of how to create your author platform then you must read a copy of The Author Marketing Cookbook

Best wishes on your marketing endeavors. There are a few more quick guides like this in the series, check them all out.
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